On-Page SEO: The Definitive Guide + FREE Template 2025

Use this Backlink Checker to discover all the backlink data about a particular URL. See the backlink profile and domain authority of any URL with Link Explorer. This Chrome extension brings Google Trends right to your browser, offering instant insights into trending topics. See related topics, popularity by SEO Anomaly region, latest most frequently searched-for terms, and compare to other terms.

With that in mind, you’ll need a variety of content that’s keyword-optimized, as well as compelling meta titles and meta descriptions. Patience and consistent effort are key to long-term SEO success. It offers valuable insights into your website’s performance, search traffic, and potential technical issues affecting your SEO. By leveraging GSC, you can optimize your website for better search visibility, user experience, and overall SEO health. You can also use GSC to perform bulk data exports for enhanced analysis in software like BigQuery.

How do you choose the best SEO tools?

Use the Lighthouse extension to generate a report of the page’s performance, which also considers its security, accessibility, and quality. Now if you don’t do Search Engine Optimization (SEO), let’s say your website ranks at rank 45 in the Google Search results, resulting in 100 unit conversions. Now, on the other hand, the website ranking in the 1st position on Google Search for the same product has a conversion rate of 10,000. So if you think about it, you are losing around 9,900 potential customers just because you are not on the 1st position.

Free Site Speed Tools

If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page. Yes, we recommend you move through the courses as listed to complete the Specialization. With the Professional’s Guide to SEO, you’ll discover how to rank in a SERP saturated with the most authoritative websites. Level-up your search strategy with our guide for practicing SEO professionals.

MarketMuse is another content tool, but it’s different from the ones we’ve looked at so far. Rather than just helping you write or optimize content (although it does do both of those), it also helps you plan out your content. ChatGPT is a pretty versatile tool, where you can input any prompt and get back some kind of response. Of course, like any AI tool, ChatGPT is vulnerable to hallucinations, so don’t blindly trust whatever it says. But if you’re new to a topic and you just want to do some initial research, it can be really helpful.

You get SERP analysis, keyword research, and backlink insights. You could update outdated information, include missing keywords, or improve depth, and hopefully, you’ll see the traffic grow once again. The tool looks at search engine results pages and finds which keywords belong together.

Build an SEO Strategy to Get Started

• To try to keep some semblance of a level playing field, I excluded products that are narrowly focused on just one or two niche SEO use cases, like Moz’s handy title tag tool.
• This emphasizes to Google that your page is focused on that keyword and topic.
• These are the tools my team and I use to drive over 867K+ sessions every month.
• That’s because some of the best SEO service providers are full-service agencies.
• We recently used the Broken Link Building approach to build some really nice backlinks to Exploding Topics.
• But make no mistake about the factors at the bottom of this list.

Merkle’s Schema Markup Generator tool will help create JSON-LD markups for articles, breadcrumbs, events, FAQ pages, and how-to guides. The Counting Characters tool will provide both the character count and the pixel count to ensure you are creating meta tags that are not cut off by an ellipsis – represented by (…). Featuring keyword reports, keyword research, crawling dates, and more. From social tools and schema generator tools to webmaster tools and web design tools, check out the free suite of tools from Internet Marketing Ninjas. Learn how to automate tasks in Google Sheets and discover the best automation templates and tools via this curated list. Edit pages in real-time using tools that are built into Google Chrome DevTools.

Levy explains that‘s why it’s so important to use a keyword research tool that allows you to specify the geographic area you’re targeting. “Administering a client’s GBP is an important skill set that a local SEO must learn. This includes optimizing the listing to be up-to-date and accurate, with relevant and compelling visuals.